One-on-One Webcast: Interview with John Evans and Stephen Pace of Magnitude Software

Mar 23, 2016 by Wayne Eckerson in Data Strategy Insider

ABSTRACT:

In this episode of Eckerson Group's "One-on-One Series", Wayne Eckerson interviews Magnitude Software's Director of Marketing, John Evans, and Principal Consultant Stephen Pace.  In this webcast they discuss the Eckerson Group report,“Data  Warehouse Automation Tools: Product Categories and...

Data for Everyone? Self-service Data Integration

Mar 21, 2016 by Julie Hunt in Knocking Down Silos

ABSTRACT:

Self-service data integration is an important aspect of Modern Data Integration. But self-service data integration still has a long road to travel before data can be accessed by “everyone”. Questions remain: should everyone have access to self-service data integration? What does it take to...

Why Your Message Strategy is So Important

Mar 17, 2016 by Lawson Abinanti in Positioning That Matters

ABSTRACT:

A solid message strategy makes it easier to deliver the same message across all marketing efforts, which is the key to claiming a position. This blog explains what a message strategy is, why it is important. It includes examples of positioning statements and support points,the two components of a...

Data Warehouse...Done: Automatic For and By the Business.

Mar 11, 2016 by Barry Devlin in Information Architecture

ABSTRACT:

Building and maintaining data warehouses have long challenged organizations, both large and small. These difficulties have often delayed or destroyed much needed implementations, especially in small and medium enterprises. Data warehouse automation—systems and methods—promise to ease these...

Twelve Costs of Embedding Reports and Analytics in Business Applications

Mar 10, 2016 by Wayne Eckerson in Data Strategy Insider

ABSTRACT:

In today’s data-driven economy, organizations often compete on the information they provide to external customers. This report investigates the costs of building and buying BI and  analytic functionality to embed in software applications. Each option—build or  buy—has both overt and hidden costs...