Data teams can design the most elegant data architectures, deploy leading-edge tools, and design exquisite data models, but if individuals and teams won't change the way they do business, your expensive investments will be all for naught.

In this webinar, Wayne Eckerson will present a framework he uses with clients to facilitate organization change. Although most companies aren't fortunate enough to hire professionally trained change managers, they can still effect positive change by adhering to a few core principles and enlisting help from program managers and inhouse marketing and communications professionals.