This report provides an overview of search-based analytics—what it is, who it benefits, and key challenges—and a “recipe” for creating a search-based analytics engine in six not-so-easy steps.

• What search-based analytics is, who it benefits, and challenges it poses.
• What differentiates a legitimate search-based analytics product from a pretender.
• Six steps to create a search-based analytics product.
• Key components of a search-based analytics product.

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