Kevin Sonsky is senior director of business intelligence at Citrix Systems. During the past 11 years, Sonsky has implemented an enterprise-wide self-service reporting environment that has delivered deeper insights into customer purchasing behavior. At the same time, he has established a grassroots governance program that has successfully standardized on dozens of key enterprise metrics and reports.

In this 30-minute podcast, you will learn the secrets to Sonky's success:

• How a BI team of 3 people can support a governed self-service environment
• How to lay a foundation for governance in a decentralized organizational structure
• The role of executive support in fostering governed self service
• Where to begin a data governance program and with whom
• The value of placing a watermark on certified reports
• The role of business and IT in data governance
•  How develop a standard for self-service reporting tools
• How manage the proliferation of data extracts needed to support a self-service environment
• How to support a community of self-service BI users 

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