Creating a Data-Driven Organization: Steps for Success

Wayne Eckerson

October 30, 2020

By 2025 there will be a nearly unbridgeable data divide between data laggards and data leaders. To cross the divide, organizations need to evolve through three stages of intelligence: business intelligence, self-service intelligence, and artificial intelligence. To do that, they need to master the four Ps—people, process, program, and platform—to harness the full power of data to drive business value.

Data-driven organizations are agile, adaptable, and responsive to customer needs and market conditions. Data courses through their business processes like blood through a human circulation system, nourishing every facet of the business with timely, actionable insights. Data-driven organizations generate more profit with less effort because they see clearly, work proactively, and act decisively.

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