ABSTRACT: A new Google Chrome plug-in uses ML to detect marketing jargon and exaggerated claims on web pages and auto-deletes the offending text. Vendors threaten to sue.

April 1, 2022 - A new Google Chrome plug-in last week sent tidal waves of fear through the software vendor community and set the stage for a huge legal battle. 

The plug-in, created by NYC high school student Donna Fulmi, uses machine learning (ML) to detect marketing jargon and exaggerated claims on web pages and auto-deletes the offending text.

Worried that their websites will be blank, a bevy of heavyweight software makers, including MicroZon Inc. and Orasoft Corp., have asked a federal judge in NYC to block the distribution of the plug-in.

In the past two months, the popular plug-in has been downloaded 5.5 million times. “This is the best software ever created,” said the head of application development at a major financial firm who wished to remain anonymous. “It’s accelerated our product evaluation process.”

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